Market Management Blogs
Monday, March 15, 2010 12:19The development of companies such as Skyblog, Six Apart, Over-Blog, Blogger, 20six totaled millions of personal blogs in 2006 and is still growing. The blog ‘market’ has exploded over the years more so between 2004 and 2005. Blogs have now become routine. The largest market share is held by Blogger, especially since the takeover of the company by Google. Skyrock Blog and Over-Blog are no match for this giant. However, they remain important players in the French market. Here’s a link to more information on Mark McCool.
Competition between blogs and media / pollster was also established. Opinions were expressed forcefully and openly like surveys. Notably, the world is home to many blogs opinions as opposed to other platforms where blogs are often more personal and entertaining. This feature is explained by the nature of blogs paying world. Strong and charismatic opinions may even end up directing a portion of the opinion. This was seen in the recent U.S. presidential elections and referendum on the European constitution in France.
The opportunity to host a custom service writing blog on boards of online ads (like Adsense) or commercial links (Source Amazon) allows the blogger for hire to generate income. For example, a blog that deals with literature can re-direct its readers to online bookstores. Blogs directories running possibly as aggregator Web staff are often financed by the marketing departments.
Another way to generate revenue is for bloggers for hire to write articles and opinions on various products (websites, software, telephones, etc..), at the request of companies. Companies are not always interested in positive information rather on generating traffic to the site and spreading buzz about their products. Some sites even offer intermediary services between the companies and the bloggers for hire for these purposes.
Legal Blog
Legally, blogs are viewed by doctrine and jurisprudence as sites because of their vocation to give publicity to the evidence that they gather. In fact, they will be subject to the application of rules of public communication, as opposed to the rules of private correspondence. Thus, the blog is a part of the duty of the press and therefore the Act of July 29, 1881. Secondly, because it is a means of communication to the online public, it falls under the Law of Confidence in the digital economy of June 21, 2004, the Act of September 30, 1986 on freedom of communication and the law “Informatique et Libertés” of January 6, 1978. Pursuant to Article 10 of ECHR and Article 11 of the DDHC, principle of freedom of expression applies to the blog. The blogger writer for hire is free to choose the content of his blog subject to compliance with the limitations of this freedom. If your blog meets the conditions laid down, it may be protected under the law of intellectual property.
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